CHICAGO, August 13, 2013 — In preparation for its upcoming Fall for Smiles® campaign, Oral Health
America (OHA) is hosting a webinar for dental professionals and others in the dental industry to
introduce participants to the campaign and walk them through campaign collateral. The webinar, which
is generously sponsored by DentaQuest, will take place Aug. 21 at noon CDT.
“DentaQuest is proud to sponsor Oral Health America’s Fall for Smiles communication campaign," said
Steven J. Pollock, DentaQuest Chief Operating Officer. "The webinar is a great opportunity for those in
the dental industry to become familiar with the campaign and all the materials OHA provides to help
them participate. We hope it encourages even greater participation in Fall for Smiles this year; it is an
initiative DentaQuest has supported since its inception.”
In addition to talking about the campaign's focus of encouraging Americans to maintain good oral health
through brushing and flossing, regular dental visits, healthy eating, and avoiding tobacco, the webinar
will go over all campaign materials in detail. These materials include press releases, a letter to the
editor, social media guide, and activities dental professionals can do with their patients. By the end of
the webinar, participants will have a clear understanding of the campaign's focus and how they can best
utilize campaign materials to participate in Fall for Smiles.
The webinar will also include a presentation about the DentaQuest Institute’s Online Learning Center.
The Online Learning Center engages dental professionals nationwide by allowing them to earn certified
education units (CEUs) for completing learning modules on prevention and diseases management and
the effective management of safety new dental programs. Those interested in participating in the
webinar can visit the Fall for Smiles webpage at www.oralhealthamerica.org/fallforsmiles to register.
Lastly, DentaQuest President & CEO, Fay Donohue, will participate in OHA’s Fall for Smiles advocacy day
on Capitol Hill Sept. 11, 2013, from 5-7 p.m. in the Rayburn House Office Building, Gold Room 2168. Ms.
Donohue will be discussing the challenge of Financing Oral Healthcare for Older Adults. All interested
are welcome to attend and can register by e-mailing amandaganley@dentaltradealliance.org.
