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New nHAp Oil Pulling

Posted on Friday, May 13, 2022

Terra & Co’s cult-favorite Brilliant Black Oil Pulling, a teeth-whitening, bacteria-fighting oral health product based on the ancient ayurvedic practice of gently swishing oil in the mouth for 2-5 minutes to detox the body and improve overall well-being, garnered a 900-person waitlist after it sold out last year.

Now, they’ve introduced the next generation of mouthwash. Gentle Green Oil Pulling ($40) is supercharged with nHAp mineral, prebiotics and antioxidants to strengthen tooth enamel, repair sensitive teeth and balance your mouth’s pH value while nurturing good bacteria. Packaged in an endlessly recyclable glass bottle, and free of artificial flavors and colors.

Ingredient Spotlight:

nano- hydroxyapatite (nHAp): A non-toxic, biocompatible yet powerful mineral that bonds to the inner tooth surface to stop sensitivity at its source and remineralize microcavities. It isn’t fully beneficial if it’s rinsed off with water (like in a toothpaste), as it doesn’t have long enough contact with teeth.

"I like nano-hydroxyapatite for its ability to remineralize enamel. It has also been shown to reduce sensitivity in teeth and be less abrasive on enamel. Hydroxyapatite's resemblance to natural enamel and dentin have attracted a new focus to this ingredient in oral care products,” said Tiktok sensation (over 1M followers!) & fan of Gentle Green Oil Pulling, Dr. Huzefa Kapadia, DDS.


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