Lab Management Articles

• Communicating the Brand

  Dean Mersky, DDS
  Inside Dental Technology - October 2011

  Advice and tips on how to maximize your practice value through strategic branding and marketing.

• Communicating Value

  Dean Mersky, DDS
  Inside Dental Technology - Jul/Aug 2011

  A defined image encourages differentiation and success in communicating a brand

• Online Strategies

  Bill Fukui
  Inside Dental Technology - Jul/Aug 2011

  Leveraging Internet resources is a cost-effective method for marketing to today's dentist

• Boosting Seminar Attendance

  Bill Neal, CDT
  Inside Dental Technology - Jul/Aug 2011

  five key factors that could increase the success of your continuing education seminar

• Profit and Loss

  Chuck Yenker
  Inside Dental Technology - June 2011

  Learn how to prepare a financial report card for your business and download a sample profit and loss statement

• Know Your Niche

  Mona Zemsky
  Inside Dental Technology - May 2011

  Focusing on core values keeps your business on track

• The Price is Right

  Alan Barnes
  Inside Dental Technology - May 2011

  Six successful strategies to maintain higher fees while still retaining clients and attracting new business

• The Rush to Digitize

  Pam Johnson
  Inside Dental Technology - May 2011

  New developments that will propel dentistry even farther on the digital highway

• Looking for the Best Sale

  Bruce Bryen, CPA, CVA
  Inside Dental Technology - April 2011

  Tax deferral on a laboratory sale or acquisition can net bigger gains.

• Marketing Musts in a Down Economy

  Mona Zemsky
  Inside Dental Technology - April 2011

  Now is the ideal time to lay the foundation for the future.

• Risk Management

  Mark C. Jackson, RDT
  Inside Dental Technology - April 2011

  As new technologies and the FDA have redefined the role of the dental laboratory, owners have new risks to consider.

• Foreign Exchange

  Pam Johnson
  Inside Dental Technology - April 2011

  How does offshore manufacturing fit into the equation for laboratories stateside and abroad?

• Reveal Your Brand

  Duane LeVine
  Inside Dental Technology - March 2011

  Reveal Your Brand and realize distinct tactical advantages over your competitors with business intelligence

• Creating a Business Website

  Phillip Marashian
  Inside Dental Technology - March 2011

  Whether you hire a consultant or do it yourself, creating a website can be easy and affordable.

• Dying for Sleep

  Alan Barnes
  Inside Dental Technology - March 2011

  New business opportunities abound for laboratories tapping into the sleep apnea market.