S-Ray Announces a “Testing the Waters” Campaign

Posted on July 20, 2016

S-Ray Incorporated announced that it has launched on its website a "Testing the Waters" campaign at: http://s-rayinc.com/invest.

The campaign is intended to gauge potential investor interest in a going public transaction – an IPO via Regulation A Plus Tier II. S-Ray is measuring public support for a possible offering by targeting the general investment and dental industry communities as well as socially responsible investors as it seeks to raise up to $50 million of additional capital to support growth strategies and operational goals. S-Ray’s intention is to file a Regulation A Plus with the Securities and Exchange Commission (SEC) once the "Testing the Waters" campaign reaches the threshold of $1 million.

In the past, only qualified investors, venture capitalists, and private equity firms had the opportunity to invest via special securities in private-to-public transactions. This changed in June 2015 with the passage of the JOBS Act in April 2012 and the SEC's release of the regulations governing the new rules.

S-Ray intends to participate in these new rules under Regulation A Plus Tier II. But before any investment into a Regulation A Plus offering can occur, the company must first qualify its potential offering with Federal regulators and launch its "Testing the Waters" campaign to gauge market interest. The campaign will target potential investors through email, social media campaigns and by inviting investors to participate.

“We have been anticipating the next major steps of growth for our company,” said Steve Baird, S-Ray Incorporated’s CEO. “So we welcome the possibilities afforded by an IPO via Regulation A Plus Tier II.”

No money or other consideration is being solicited in S-Ray’s “Testing the Waters” campaign, and, if sent, in response, it will not be accepted. Offers to buy securities cannot be accepted, and no sales of securities will be made or commitment to purchase accepted until qualification of the offering statement by the SEC and the approval of any other required government or regulatory agency. An indication of interest made by a prospective investor is non-binding and involves no obligation or commitment of any kind. No offer of securities will be made without a qualified offering circular.

Any eventual Regulation A Plus offering will be presented to investors in the order they participate in the "Testing the Waters" campaign. Potential investors can indicate their interest in the campaign at S-Ray’s dedicated webpage:  http://s-rayinc.com/invest/testing-the-waters-campaign/testing-the-waters-campaign-potential-investors/.


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