TCS Introduces New Logo

Posted on February 12, 2016

The new TCS logo captures the spirit and vision of the TCS brand. 

After 16 years with a previous logo, TCS felt the time was right to refresh their image. Their goal was to create a visual identity that conveys their organization's foundation and continued commitment to their customers. 

TCS focused on the combination of the following elements that define their brand:


Flexibility:  Describes the characteristic of TCS's key products as well as their business mindset. 

Union & Bonding: The overlay of the colors symbolizes the manufacturing and scientific notions of the company as well as commitment with valued partners. 

Growth: Represents progress t as well as momentum and vision for continued growth. 

Dynamism: Reflection of previous logo, which demonstrates energy and passion to move forward and progress. 

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