Charlotte, NC - Sirona Dental, Inc., the company that pioneered digital dentistry, announced today that award-winning business executive and star of ABC's "Shark Tank", Daymond John will speak at Sirona's SIROWORLD Celebration kick-off event scheduled Nov. 29th during the Greater New York Dental Meeting.
This SIROWORLD Celebration event, the first of several events leading up to the annual event in Orlando in August 2016, will take place at The TimesCenter, located in the heart of New York's vibrant Times Square at 242 W. 41st St. between 7th and 8th Avenues. Mr. John will discuss his path to success and key concepts in becoming a connoisseur in one's own practice. Attendees will gain in-depth insight into how personal brand affects all aspects of life, including personal branding and the branding of your dental practice, products and concepts.
"Consistently, Sirona strives to provide dental products that improve the patient experience and benefit the practice lifestyle," said Sirona Dental, Inc. President Michael Augins. "It makes sense that we would also give dental professionals the business tools needed to enhance their brand and product offerings to further their success. Daymond John has proved himself as an innovator in industry and a formidable business mogul whose insight will motivate and inspire attendees."
Additionally, Dr. Mike DiTolla will discuss the latest technology advancements in dentistry, and Fred Joyal of 1-800-DENTIST will share how dentists can take their current social media strategy, tactics and implementation to the next level of customer engagement, profitability and ROI.
"SIROWORLD members need a wide variety of skills, both clinical and in business," said Augins. "Not only will attendees walk away with business techniques to improve their practice, they will also leave the event with information that will help them increase practice productivity and tips to successfully use social media to further enhance their dental practice."
For more details on SIROWORLD membership and information, please visit www.SIROWORLD.com or contact your Patterson representative.