DENTSPLY Implants has announced the promotion of Darin Lockaby to Director of Sales, US Digital and National Accounts, as a result of Matt Gassel’s transition to Director of Marketing, North America.

Lockaby has more than 24 years of professional experience following his graduation from North Georgia College, including 11 years in the implant dentistry and sales management industries. Most recently, Lockaby was the South Regional Manager, Laboratory Channel for the past 3 years. In his new role, he will be responsible for overseeing both the Laboratory Channel and SIMPLANT sales teams within the digital solutions category.

Gassel brings 26 years of sales and marketing experience in the medical device industry and also held a sales leadership position with Atlantis Components Inc. in 2005. Prior to his promotion to Director of Marketing, North America, Gassel was the Director of Sales for US Digital and National Accounts and Regenerative products for DENTSPLY Implants.