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i-CAT Bestowed With Coveted Pride Institute “Best of Class” Technology Award

Posted on Thursday, October 2, 2014

HATFIELD, Pa., --(September 12, 2014)-- i-CAT, a brand of the KaVo Kerr Group, is proud to announce that the i-CAT FLX cone beam 3D imaging system has been recognized in 2014 with the Pride Institute “Best of Class” Technology Award for excellence in its category for the second consecutive year. i-CAT FLX was differentiated from the competition for its unique characteristics that create value for the dental practice. The i-CAT FLX features clinical control over radiation dose and scan size along with comprehensive treatment tools that benefit both general dentists and specialty practices.

One of the most notable aspects of the i-CAT FLX is its capability for low-dose radiation exposure. Its QuickScan+ provides for a full-dentition 3D scan at a dose comparable to a traditional 2D panoramic x-ray *+. The i-CAT FLX allows for clinical control over scan size, resolution, modality and dose, while the updated Tx STUDIOTM software provides even more integrated surgical and orthodontic treatment tools to help dentists deliver the best care.

Each product honored as “Best of Class” features unique characteristics that differentiate it from the competition in a compelling way, and more importantly, creates value for the practice. The unbiased and rigorous selection process is achieved by a panel that, in a spirited debate, discusses the value of different innovations. The panel members have significant knowledge of and experience in dental technology and are also actively seeing patients. Because of this, they are able to recognize the innovation that dentists need and should embrace as the profession progresses.

Dr. Lou Shuman, President of Pride Institute and founder of the “Best of Class” Technology Awards program, said, “The i-CAT FLX was chosen for its unique innovations with the most significant being its low-dose options. With radiation dose as a great concern to dentists and patients alike, the panel applauded the ability of this comprehensive system to achieve a full-dentition 3D scan with radiation exposure comparable to a 2D pan*. It is apparent that i-CAT has made low dose a priority.”

“We, at i-CAT are thrilled that the i-CAT FLX has again won this prestigious honor,” noted Rick Matty, Director of Marketing for i-CAT. “This recognition by such a well-respected panel confirms our commitment to listening to the concerns of clinicians, and then to allocating resources to research and development of low radiation dose and clinically beneficial 3D imaging products. With this year marking our 10th Anniversary, our celebration is magnified by achieving the Pride Institute “Best of Class” honor.”

“Best of Class” represents an unbiased, non-profit assessment of available technologies in the dental space. The dental community will have an opportunity to see the winning products in person at the Pride Tech Expo at the American Dental Association’s Annual Meeting on October 9-11 in San Antonio, TX. The event offers face-to-face interaction with the companies as well as technology-centered education provided by members of the panel as well as the esteemed consultants of Pride Institute.

About i-CAT

Serving the dental industry since 1992, i-CATTM is at the global forefront in the development and manufacturing of the computer-controlled dental and maxillofacial radiography products, and internationally recognized by highly regarded dentists and radiologists as one of the most innovative companies in dental imaging. i-CAT systems offers clinicians enhanced features for highly effective treatment planning and surgical predictability. i-CAT is exclusively distributed by Henry Schein Dental. To learn more, visit

i-CAT is a member of the KaVo Kerr Group. KaVo Kerr Group is a global portfolio of leading dental brands that share common values of Trust, Experience, Choices, Quality and Smart Innovation. Brands include KaVo, Kerr, Kerr Total Care, Pentron, Axis|Sybron Endo, Orascoptic, Pelton & Crane, Marus, Gendex, DEXIS, Instrumentarium, SOREDEX, i-CAT, NOMAD, Implant Direct and Ormco. With over 500 years of combined experience and proven solutions, KaVo Kerr Group uniquely serves 99% of all dental practices. Visit for more information.

About the Pride Institute Best of Class Technology Awards

The Pride Institute Best of Class Technology awards were launched in 2009 as a new concept to provide an unbiased, non-profit assessment of available technologies in the dental space. A panel, comprised of leading voices in dental technology, comes together each year to discuss, debate and decide what products merit recognition. All technology categories are considered, but if there is no clear differentiator that sets a product apart in its category, then no winner is selected. Each product honored as “Best of Class” features unique characteristics that differentiate it from the competition in a compelling way, and more importantly, creates value for the general dentist.

2014 panel consists of five dentists with significant knowledge of and experience in dental technology, including Dr. Shuman; John Flucke, DDS, writer, speaker and Chief Dental Editor for Dental Products Report; Paul Feuerstein, DMD, writer, speaker and Technology Editor for Dentistry Today; Marty Jablow, DMD, technology writer and consultant for Dr. Bicuspid, and Parag Kachalia, DDS, Vice-Chair of Preclinical Education, Research and Technology, University of the Pacific School of Dentistry. Learn more at technology-awards.php.

Media contact: Jackie Raulerson,

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