Whip Mix recently named Larry Edlin Vice President of Sales. Larry has been International Sales Manager for the company for the past few years, where his focus has been exclusively on export sales to Whip Mix’s group of dental dealerships throughout the world.

He is now responsible for all Domestic and International Sales operations, and is charged with the development and implementation of all sales strategies that will result in achieving annual sales and gross margin targets. Larry also has full responsibility for the management of all sales department budgets and forecasts.