Inside Dental Technology eBook

Business Case: How Dental Services Group® Navigates the Digital Transformation

May 15, 2019

Commercial Supporter:


  • Digitization shows no signs of stopping; laboratories need an innovation program in place to remain relevant and keep pace.
  • Dentists are expecting more from laboratories: more communication about cases, more accuracy in their restorations, and more value for their money.
  • Oftentimes, labs staff to meet peak production but this may cause cost challenges.

The Dental Services Group team of 39 laboratories have put big initiatives into place to help the network of DSG labs deliver quality products consistently, innovate to bring cutting-edge offerings to their dentists, and reduce costs. Pulling these three objectives into a single plan was no easy task, as many of them seemed to be at odds with one another. Cutting costs while innovating, for instance, seemed to be the most at odds, but these issues were both critical.

This business case demonstrates how DSG planned and continues to successfully navigate digital transformation. After considering several different ways to build an innovation program into the lab network, the team ultimately settled on a solution that would enable them to have access to the latest dental equipment, materials, and bright minds in the industry. Learn how they accomplished these goals in this eBook.




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