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Lab Management Articles

  • Cross-Channel Marketing

    Bill Neal, CDT
    Inside Dental Technology - December 2012

    Business article describing the best and worst ways to reach your customers.

  • Creating Meaningful Measurement is More than Numbers

    Deborah Curson-Vieira
    Inside Dental Technology - December 2012

    Business article providing management tips on managing and growing your business.

  • Finding Your Ideal Customer

    Nick Azar
    Inside Dental Technology - December 2012

    Business article describing ways to find the ideal customer in your target market.

  • Dental Laboratory Technology: 2012 and Beyond

    Steve McGowan, CDT
    Compendium - Nov/Dec 2012

    This month’s Special Report looks at dental laboratory technology—where it’s been and where it is headed in the coming years.

  • Outsourcing Opportunities

    Kyle Swan, CDT
    Inside Dental Technology - October 2012

    An introduction to outsourcing services for your laboratory.

  • When to Send E-Newsletters

    Bill Neal, CDT
    Inside Dental Technology - October 2012

    Business article that provides you with the best way to reach your client.

  • Is Your Business Ready to Sell?

    Nick Azar
    Inside Dental Technology - October 2012

    Business tips on how and when to sell your laboratory.

  • Effective Change Management

    Deborah Curson-Vieira
    Inside Dental Technology - September 2012

    This article prepares management for employee resistance to change.

  • Taking Advantage of State-Based Incentive Programs

    Nick Azar
    Inside Dental Technology - September 2012

    This article provides the necessary tools and resources for building your workforce.

  • Going Mobile

    Terry Fine
    Inside Dental Technology - Jul/Aug 2012

    Business article on how to successfully create a mobile website for your practice

  • The Three Best Ways to Get New Clients

    Mark Murphy, DDS
    Inside Dental Technology - Jul/Aug 2012

    Business article explaining how to gain new clients

  • The Revolution of B-to-B Marketing

    Nick Azar
    Inside Dental Technology - Jul/Aug 2012

    Business article on how to market effectively to your clients

  • Social Studies

    Dan Reed
    Inside Dental Technology - June 2012

    What social media is, what it's not, and what you can do about it

  • Mix it up!

    Bill Neal, CDT
    Inside Dental Technology - June 2012

    Find ways to effectively reach your clients and potential customers through different marketing strategies.

  • It's a Small World

    Alan Barnes
    Inside Dental Technology - June 2012

    Carefully developing a marketing program and budget to wisely direct your laboratories marketing effots.

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